Grupo Diseños NT

DNT at Hispack: a stand design with a strong presence and contrast

Client: Grupo Diseños NT
City: Barcelona
Event: Hispack

Grupo Diseños NT’s stand at Hispack builds its presence through the contrast between black architecture and large backlit surfaces. Signage towers raise the brand above the exhibition aisles, while the circular reception counter and meeting areas open the space to visitors.

Grupo Diseños NT project gallery

Contrast as a design feature

Dark volumes frame the illuminated imagery and draw attention to the messages of the group’s different brands. Large graphics sit alongside displays of bags and rolls, connecting visual identity and product within a consistent design.

Visibility above the aisles, conversation at floor level

Elevated signage makes the stand recognisable from different approaches. At visitor level, the circular counter defines the reception area and tables throughout the space support business conversations. Open views let visitors discover the products and reach the meeting areas from several sides.