Grupo Diseños NT

Diseños NT at Hostelco 2022: a stand design connecting colour, product and sector

Client: Grupo Diseños NT
City: Barcelona
Year: 2022
Event: Hostelco

Diseños NT stand design at Hostelco 2022 with colour-coded Horeca, Retail and Packaging areas

At Hostelco 2022, Diseños NT presented its Horeca, Retail and Packaging solutions through a stand design that used colour to guide visitors. Yellow, turquoise and pink distinguished the product families, while illuminated curves created continuity across the architecture. An open, approachable space forming part of our longstanding relationship with Grupo Diseños NT.

Grupo Diseños NT project gallery

Three areas, one shared identity

Yellow identifies the Horeca area and its table-covering products; turquoise accompanies the Happy Table retail offering; and pink frames bags and packaging solutions for takeaway and delivery. Each area has its own presence while sharing curved forms, light backgrounds and accessible displays.

Light and curves put products in the spotlight

Integrated lighting follows the curved bands and emphasises the depth of the panels. Shelves and holders present samples clearly, while the reception and meeting tables keep the front of the stand open. The result connects the breadth of Diseños NT's offering with an easy-to-read visual layout.