Grupo Diseños NT

Diseños NT at Hispack: an organic stand that gives shape to packaging

Client: Grupo Diseños NT
City: Barcelona
Event: Hispack

Overall view of Grupo Diseños NT's Hispack stand with timber structure and curved overhead feature

Timber, curved forms and greenery define Grupo Diseños NT's stand at Hispack. A large oval feature above the central space visually brings the group's brands together, while open displays put its packaging solutions within visitors' reach. This project forms part of our longstanding relationship with Grupo Diseños NT.

Grupo Diseños NT project gallery

Open architecture that connects the brands

Timber slats establish a vertical rhythm while keeping views through the structure open. The curved overhead feature and elevated signage identify the Diseños NT, DNT and Pigmea areas from different points along the aisle. White display units keep the focus on bags, films and product samples.

Circularity as a visual theme

Circular arrows appear both in the overhead graphics and on the wood-effect floor, connecting the group's packaging message with the organisation of the space. Greenery and forest imagery reinforce that narrative, while central high tables and smaller meeting areas create places to talk beside the products.