Qualcomm
Qualcomm Exhibition Stand at MWC Barcelona 2016
View all projects for Qualcomm
- Client
- Qualcomm
- City
- Barcelona
- Year
- 2016
Projekta built Qualcomm’s 2,742 m² stand for MWC Barcelona 2016 in collaboration with Freeman XP.
IN MOTION
Inside the experience
Qualcomm booth tour · MWC 2016
A walk through the stand’s exhibition and demonstration areas, filmed during the show.
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What Qualcomm showcased at MWC 2016
Qualcomm demonstrated LTE speeds above 1 Gbps with the Snapdragon X16 modem and previewed future 5G applications. The technology it brought to Barcelona included the Snapdragon 820, with support for mobile virtual reality, and the Snapdragon Wear 2100, built for smartwatches and other wearables. Its programme also covered connected-car telematics and Halo wireless charging for electric vehicles.
From the Invisible Museum to the Advanced Audio room
At the Qualcomm Invisible Museum, a white structure with transparent walls framed a route between illuminated plinths. The rest of the stand combined curved showcases for a closer look at the devices, demonstration stations with screens, and an enclosed room dedicated to audio.
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